Yasmani Grandal (aka Yaz) of the Los Angeles Dodgers and his wife Heather co-designed the #B4B t-shirt to benefit the Leukemia & Lymphoma Society (LLS) and a dear friend named Bailey, who had recently been diagnosed with stage 4 non-Hodgkin's lymphoma. The campaign ran for two weeks (6/19-7/3) and raised $2,550 for LLS, surpassing the campaign's goal of $2,000. More than 1.2 million people in the United States are living with, or in remission from, leukemia, lymphoma or myeloma.
One of the coolest parts of the campaign came well after the campaign in early August, when Bailey was able to take in a Dodgers game when they were in town taking on the Arizona Diamondbacks. Bailey was welcomed by a number of Dodgers players, and one coach in particular showed appreciation for her spirit and continued fight.
Bailey, the inspiration behind the #B4B campaign by @yazmaniandvl & @hdgrandal in June, took in batting practice this week before the @dodgers & @dbacks game on 8/29. Dodgers Manager Dave Roberts spoke with Bailey to urge her to keep at it in her battle with Stage 4 non-Hodgkins lymphoma. Keep fighting, Bailey! #somedayistoday #BeyondTheGame
The campaign saw great support elsewhere too, with several Dodgers players seen wearing their shirts. Dodgers sports reporter Jaime Maggio even got in on the action!
The campaign also enjoyed great support from the LLS, who helped organize a Random Act of Light. Per their site, "Random Acts of Light is a movement to bring light to people dealing with a blood cancer and who are feeling overwhelmed in the darkness that can come with a cancer diagnosis.
Last night @yazmaniandvl treated Honored Hero and leukemia survivor Rafael and his family to a VIP pre-game experience thanks to The @leukemialymphomasociety's (LLS) #RandomActsofLight project. #RandomActsOfLight is a movement to surprise people touched by blood cancers to help brighten their lives during a dark time, and create awareness for patients' critical needs. Help us continue to raise critical funds and awareness for LLS by snagging your #B4B t-shirt today ➡️ AthletesBrand.com #somedayistoday #beyondthegame
Leukemia is cancer of the blood or bone marrow (which produces blood cells), while lymphoma is a cancer of the lymph nodes. Myeloma, another form of blood cancer, is a cancer of the plasma cells. More than 1.2 million people in the United States are living with, or in remission from, leukemia, lymphoma or myeloma. Great strides have been made in blood cancer research and treatment, as evidenced from the graph below (via LLS).
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